Women's Magazines, New Women and the Reconfiguration of Genres: China in international Perspective (1898-1949)
Internationales Wissenschaftsforum & Institute of Chinese Studies, Heidelberg, Germany
April 28-30, 2007
This conference brought together a group of scholars from Chinese studies who have
examined aspects of women's history, the new print media and women's journals from
different disciplines. Since women's magazines are not a Chinese invention, and
since questions of genre may not be culture-bound and the gendered treatment of
particular types of text may occur in similar fashion in different social,
historical and cultural environments, the conference included presentations by
scholars working on women's magazines published in the late 19th and early 20th
century in other parts of Asia, in Europe and in Canada. Nathalie Cooke and Jennifer
Garland presented Ladies, Housewives,
Soldiers and Seductresses: Four Stages in the Development of Magazine Advertising
Techniques in North America 1900-1950, a paper that incorporated an overview of the
Chatelaine Project and database prototype.
"Putting Questions to Images : Building a Database Prototype for Advertisements in Chatelaine Magazine," co-authored by Nathalie Cooke and Jennifer Garland, will be published in the 'Digital Collaboration' issue of the VRA Bulletin, the journal of the Visual Resources Association (Vol. 35, No. 2, Summer 2008).